East End Biryani Masala Whole – 200 g

East End Biryani Masala Whole is a premium blend of whole spices traditionally used to prepare authentic biryani. This 200 g pack delivers robust aroma and depth—ideal for home cooks and chefs seeking genuine Indian flavour.

Ingredients
Whole cumin seeds, cloves, cassia bark (cinnamon), black cardamom, star anise, black peppercorns, bay leaves.

Net Contents
200 g

Additives & Allergens
Contains no artificial colours, flavours, or preservatives. Packed in a facility that handles nuts, sesame, gluten-containing cereals, mustard, soya, milk powder, and sulphur dioxide—may contain traces of these allergens.

Flavour & Aroma
This masala blend delivers a warm, complex fragrance with spicy-sweet undertones—rich with citrusy cumin, floral star anise, woodsy cassia, and smoky peppercorns. Used whole, the spices impart subtle textural interest and refined aroma. 

Preparation and Usage
To use: add 1–2 teaspoons of the whole spice mix to hot oil or ghee at the beginning of cooking to release essential oils and aroma. After toasting, either remove the spices before serving or grind them in a spice grinder for a more uniform blend. Suitable for biryani rice, stews, curries, marinades, and rice dishes. Fresh toasting and grinding gives the best flavour possible.

Health Highlights
Naturally made from whole spices known for their antioxidant and digestive properties. Using whole spices that are toasted and freshly ground enhances flavour and may offer gentle digestive benefits, in line with traditional culinary practices.

Storage Instructions
Store in a cool, dry place away from direct sunlight. Once opened, keep sealed in an airtight container to preserve aroma, freshness, and flavour integrity. Suitable for vegetarian use.